Open Call 2023: Celebrating a Decade of Opportunities

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Are you ready to be a supplier for the world's largest retailer?

We're back! Ever wonder what it takes to get your product in front of a Walmart customer or Sam’s Club member? Walmart is looking for small businesses and U.S. manufacturers that have new and innovative shelf-ready items at the great value that meet the needs of our customers and members. This year’s event will be hybrid, offering virtual and in-person options.

Open Call Powered By: Walmart Open Call 2023 is powered by RangeMe and ECRM Connect. RangeMe is the product discovery and sourcing platform where retailers and suppliers discover, connect and grow their business. With an active network of nearly 200,000 product suppliers and manufacturers, RangeMe has partnered with Walmart to deliver a seamless experience for the annual Open Call. Now is a great time to set up a free account on www.RangeMe.com and begin building a robust product portfolio and supplier profile. Completing this information now on www.RangeMe.com will streamline the required steps once the Open Call process starts.

Dates to remember:

July 18: Registration opens
Aug. 18: Registration closes and applicants to be selected
Sept. 21: All invited suppliers are notified
Sept./Oct.: Webinars and development programs kickoff
Oct. 24-25: Event days

You can also join Walmart Marketplace to grow your business online and reach millions of Walmart.com customers

There are many ways to partner with Walmart. Selling on Walmart.com means you can expand your reach to millions of customers. Walmart Marketplace is a curated community of respected, professional online sellers who offer top-quality, authentic products and best-in-class customer service.

We have built the Walmart Marketplace platform so you can easily integrate your catalog, manage orders and provide customer care. Once approved to sell, you’ll tap into an ecosystem of innovative solutions designed to help you sell with confidence and grow a successful business on Walmart.com. You can help accelerate your growth with our best-in-class fulfillment network, Walmart Fulfillment Services (WFS), or promote your products with Sponsored Products ad campaigns and get your brand in front of millions of shoppers.

Ready to join Walmart Marketplace?

Because of our curated nature, we have a set of standard requirements for applicants. To get approved to sell, make sure you have a history of marketplace or eCommerce success, the ability to manage your own catalog and have an assortment of products with standard product identifiers such as a Global Trade Item Numbers (GTINs) or a Universal Product Codes (UPCs).

Click here to learn more!

Why does Walmart do Open Call?

Walmart hosts this annual event in support of our commitment to U.S. Manufacturing. This year’s Open Call is an exciting and unique opportunity for selected entrepreneurs to meet face-to-face with Walmart and/or Sam’s Club merchants and potentially get their product in the hands of millions of our customers. The Open Call event provides information to potential suppliers and gives businesses of all sizes from across the nation a chance at a big break with Walmart. Learn more about our Open Call event here. You can also view our FAQs for more information about Open Call requirements.

Walmart is strengthening our commitment to American jobs and communities! We have committed an additional investment of $350 billion in products made, grown or assembled in America, supporting the creation of over 750,000 U.S. jobs.

1Per Boston Consulting Group using data from the Economic Policy Institute and Bureau of Labor statistics.