Customers can trust Walmart to deliver with deeper savings on the most popular gifts across apparel, beauty, electronics, home, toys and more. This holiday season, Walmart will have more deals, more often, as well as offering thousands more Rollbacks across key gifting categories so customers can save even more. With 60% of Walmart customers reporting inflation will affect holiday budgeting and lead to more intentional gifting2, Walmart is helping customers save early and often on the best gifts of the season, with many more exciting deals events to come.
To help customers find exactly what they’re wishing for, Walmart has aggressively expanded its assortment of holiday gifts with more items, more exciting new brands and more Walmart exclusives. In toys alone, Walmart has over 1,000 new items, more than 500 Walmart-exclusives and more than 25 of Walmart’s 2023 Top Toys are under $25, including list toppers from Barbie, LEGO, Pokémon and Squishmallows. For customers searching for the perfect gift, Walmart has an expanded assortment of lab-grown diamonds at a fraction of the price elsewhere, picture-perfect matching family pajamas (for pets too!) and top electronics from Apple, LG and others.
Customers can shop the endless aisles on Walmart.com to find incredible prices on hundreds of millions of gifts from top brands including Carote Cookware, Dyson, Michael Kors, Reebok, Samsung, Sony and Vitamix.
A best-in-class omnichannel shopping experience
At Walmart, holiday inspiration is a click or store visit away on Walmart.com or the app. Walmart’s seamless omnichannel shopping experience ensures convenience, speed and enjoyment, especially during the busy holiday season when customers seek flexibility and ease in how and when they shop. With nearly half of Walmart customers shopping online and in stores, Walmart is delivering a best-in-class omnichannel shopping experience that saves customers precious time so they can spend more of it where it matters this holiday: with family.
Eighty-one percent of Walmart customers plan to visit Walmart.com first for shopping ideas and inspiration, and they’re in for a very exciting experience this year1. Walmart’s completely reimagined site experience and improved search provide customers with a hyper-personalized experience as well as dedicated and curated Brand Shops and Brand Shelves, so customers can scroll and explore the endless aisles of the closest store – the one in their pocket. Walmart is also continuing to roll out these dedicated digital storefronts which will allow customers to shop curated pages.
Walmart also recently announced a newly expanded suite of pickup and delivery options that prioritize speed and convenience, including late-night Express Delivery until 10 p.m. and On-Demand Delivery slots for flexibility. These additions join Walmart’s convenient in-store or curbside pickup options and Express Delivery in as soon as 30 minutes.
No one knows the holidays like Walmart, and this year, the retailer is ready to deliver even greater affordability, more convenience and an unmatched assortment for the most magical holiday season yet.