From the beginning, Walmart has been committed to offering low prices on quality items to its customers in order to help shoppers live better lives. In 1992, Walmart founder Sam Walton reaffirmed the company's commitment to keeping consumer costs low and promoting a lifestyle built around more savings.
Over the decades we've changed the way we say it, but kept our word. Today we keep prices low for the 145 million Americans who shop at Walmart every week. So they can save on everything they need.
1 Walmart U.S. serves approximately 150M customers weekly in our U.S. stores and through our eCommerce websites and mobile applications.
2 The Walmart U.S. team delivered more than 11,000 rollbacks during the quarter, up from 7,200 at the end of the first quarter.
3 Based on a conceptual basket of items with high customer penetration and representation across Food categories where Great Value is available; reflects price comparison vs. national brands, not total grocery spends.
For more than six decades, Walmart's promise to our customers has focused on Every Day Low Prices for the essential items families need most.
At Walmart, affordability never comes at the expense of quality and safety.
For more than 60 years, Walmart's promise to customers has been simple: Every Day Low Prices on the things families need most.
Learn the facts behind some of the most common misperceptions about our pricing practices.
Walmart's Every Day Low Price strategy focuses on offering low prices every day instead of relying primarily on temporary sales or promotions. By operating efficiently and managing costs carefully, Walmart can help customers save on groceries, household essentials, health and wellness products, and everyday needs.
Customers can save through Every Day Low Prices, Rollbacks, Walmart+, Walmart Cash offers, manufacturer offers, seasonal promotions, and value-focused private brands like Great Value. Customers can also find additional savings through deals, clearance items, and special events throughout the year.
Great Value products provide customers with quality products at affordable prices across grocery and household categories. Great Value is one of the ways Walmart helps families reduce grocery costs while maintaining quality and convenience.
Walmart+ members can access benefits and savings opportunities based on the membership program's terms and features. Walmart+ combines convenience and savings for frequent shoppers.
Yes. Walmart offers savings opportunities through Walmart+, Walmart Cash, manufacturer offers, membership programs, seasonal promotions, and other programs with clearly disclosed eligibility requirements and terms.