It also aims to incorporate more recyclable, reusable, and industrially compostable components in Member’s Mark items and packaging. Additionally, Sam’s Club plans to take an active role in reducing the brand’s environmental footprint by calling for suppliers of Member’s Mark items to participate in Walmart’s signature private sector consortium to reduce or avoid one billion metric tons of greenhouse gas emissions: Project Gigaton™.
Sam’s Club has also set an aspiration to source Member’s Mark items more responsibly and to create inclusive economic opportunities by diversifying its supplier base over the years. Above all, Sam’s Club aims to embrace a regenerative mindset as it develops Member’s Mark items, placing nature, humanity, and its members at the center of item innovation and renovation.
New Look to Reinforce Quality, Trend & Innovation
To celebrate the new brand identity, Sam’s Club is introducing a new Member’s Mark logo and design construct featuring a subtle checkmark, helping to communicate the high-quality of Member’s Mark items and its focus on people and the planet. Members will begin to see the new logo and check design included on packaging over the next 18 months.
As it continues to innovate Member’s Mark items, Sam’s Club will partner closely with the Walmart Sustainability team and leverage the My Member’s Mark Community, a group formed in 2019 that includes more than 40,000 Sam’s Club members who provide feedback and input on Member’s Mark items throughout every phase of a product’s lifecycle.
Member’s Mark was founded by Sam’s Club in 1998, and in 2017, Sam’s Club consolidated its 20 proprietary brands into Member’s Mark. Member’s Mark items are available across a variety of categories, including grocery, health and wellness, baby, apparel, home and furniture products, office, technology, and more.
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About Sam’s Club
Sam’s Club®, a division of Walmart Inc. (NYSE: WMT), is a leading membership warehouse club offering superior products, savings, and services to millions of members in nearly 600 U.S. clubs, including Puerto Rico. Now in its 39th year, Sam’s Club continues to redefine warehouse shopping with its highly curated assortment of high-quality fresh food and Member’s Mark items and market-leading technologies and services like Scan & Go™, Curbside Pickup and home delivery service in select markets. To learn more about Sam’s Club, visit the Sam’s Club Newsroom, shop at samsclub.com, and interact with Sam’s Club on Twitter, Facebook, Instagram, and Tik Tok.