Today, we announced the opening of the Lord & Taylor flagship store on Walmart.com.
As many of you know, we recently introduced our new specialty fashion shopping destination, which offers a modern shopping experience with editorial elements that inspire customers to browse and shop. This is something I’m personally excited about, as it will dramatically enhance our customer experience.
The launch of the new Lord & Taylor store takes our fashion shopping experience to the next level and will introduce more than 125 new premium brands to our Walmart customers. I’m really proud of the new flagship. The images are beautiful and inspiring. It’s on trend. It’s easy to navigate.
Over the coming weeks, customers will begin to see two different shops within Walmart.com’s fashion destination: Everyday Brands, where millions of affordable and fabulous on-trend items will live, and Premium Brands from Lord & Taylor. You can get a first look at the new experience below.
Whether customers are looking for a basic tee or the perfect summer dress, we want them to be able to find what they are looking for on Walmart.com. The Lord & Taylor store is one of many steps we are taking to establish Walmart.com as a destination for fashion.