Retailer Revs up Racing Season with Exclusive In-Store Events and Incredible Race Day Savings
BENTONVILLE, Ark., March 22, 2011 – As Los Angeles prepares for the upcoming Fontana Auto Club 400, select Walmart stores in the Los Angeles area will host exclusive NASCAR fan events through its new Race Time program through Saturday, March 26. Customers are invited to attend these special events and enjoy real stock racing car displays and racing simulator machines – perfect to safely get behind the wheel and feel the power of NASCAR.
“We’ve found that nearly nine out of ten NASCAR fans chose to shop at Walmart1,” said Wesley Morris, Walmart market manager, “We wanted to provide Los Angeles race fans with unique Race Time experiences and unbelievable savings on NASCAR merchandise that you can only find at Walmart.”
Race Time at Walmart
In addition to the fan events happening in Walmart parking lots, Walmart stores will feature incredible prices on NASCAR merchandise during the racing season such as T-shirts, racing flags, and tailgating food and beverages with even more selection of exclusive product on http://see.Walmart.com/NASCAR.
Participating stores in Los Angeles include:
Wednesday, March 23, 2011 from 12pm – 6pm
Pepsi Max/Amp Simulator and Cheerios Car Show will be at Walmart Store #3276:
4001 Hallmark Pkwy.
San Bernardino (N), Calif.
Thursday, March 24, 2011 from 12pm – 6pm
Pepsi Max/Amp Simulator, Cheerios Car Show with Trailer, Hefty Car Simulator with Trailer, Oreo Ritz Car Nationwide Car Show with Trailer and Coca-Cola Seat Racing Simulator will be at Walmart Store #1862:
1610 S. Riverside Ave.
Friday, March 25, 2011 from 11am – 5pm
Pepsi Max/Amp Simulator, Cheerios Car Show with Trailer, Hefty Car Simulator with Trailer, Oreo Ritz Car Nationwide Car Show with Trailer and Coca-Cola Seat Racing Simulator will be at Walmart Store #1756:
17251 Foothill Blvd.
*Saturday, March 26, 2011 from 11am – 5pm
Pepsi Max/Amp Simulator, Cheerios Car Show with Trailer, Hefty Car Simulator with Trailer, Oreo Ritz Car Nationwide Car Show with Trailer and Coca-Cola Seat Racing Simulator will be at Walmart Store #1922:
12549 Foothill Blvd.
Rancho Cucamonga, Calif.
For additional details and a complete listing of participating Walmart stores, visit http://see.Walmart.com/NASCAR.
*Live Remote at Rancho Cucamonga Walmart
Local radio station Street Team from GO Country 105 will be at the Rancho Cucamonga Walmart on Saturday, March 26 from noon-2 p.m. Country music and race fans alike, can participate in these free festivities.
Wal-Mart Stores, Inc. (NYSE: WMT) serves customers and members more than 200 million times per week at 9,000 retail units under 60 different banners in 15 countries. With fiscal year 2011 sales of $419 billion, Walmart employs more than 2 million associates worldwide. Walmart continues to be a leader in sustainability, corporate philanthropy and employment opportunity. Additional information about Walmart can be found by visiting http://www.walmartstores.com, on Twitter at http://Twitter.com/Walmart, and on Facebook at http://www.facebook.com/walmart. Online merchandise sales are available at http://www.walmart.com and http://www.samsclub.com.
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Ed. Note: Wal-Mart Stores, Inc. is the legal trade name of the corporation. The name "Walmart," expressed as one word and without punctuation, is a trademark of the company and is used analogously to describe the company and its stores. Use the trade name when it is necessary to identify the legal entity, such as when reporting financial results, litigation or corporate governance.
1Experian Consumer Research, Simmons National Consumer Survey, Fall 2009