Elmo was tickled pink as Wal-Mart helped celebrate his 10th year!
"We’ve been extremely pleased with the customer response to TMX! And. Elmo is truly tickled by the attention! Crowds were at Secaucus Wal-Mart ready to pick up the the lil guy early this morning and the response to the furry loveable guy was overwhelming! After the official unveil and demo conducted by a security guard, Elmo received a rousing round of applause accompanied by delighted squeals from the kids!
Our online pre sells of Elmo TMX, have exceeded our sales forecast by 150 percent! TMX is the hottest toy since the original Elmo hit shelves 10 years ago -- leaving shelves at the rate of 5-6 per minute!!"
Click here to view footage of the 10th Anniversary Tickle Me Elmo release