To re-invent our longstanding sleepwear and intimates brand after decades in the market, we had to think and act differently. Operating more like a start-up, we approached building Joyspun like a contemporary brand, with in-house designers and one consistent point of view across the collection. The result is elevated quality, construction, fit and style at sharp price points that only Walmart can offer.
Joyspun features fresh silhouettes, buttery soft fabrics, and modern style without the premium price tag. Available to shop today in stores and on Walmart.com, customers will discover over 300 styles of sleepwear, bras, panties, socks, hosiery and maternity priced between $7.98 for a super soft sleep shirt and $34.98 for a plush, quilted robe. Bras start at just $11.98 – a truly incredible value compared to the industry standard.