Walmart Unveils the Hottest Toys of the 2020 Holiday Season with its Top-Rated by Kids Toy List

Editor’s Note: Check out the hottest new toys chosen for kids, by kids, in 2021.

BENTONVILLE, Ark., Sept. 3, 2020 — It’s here! Walmart, America’s Best Toy Shop, unveiled its highly anticipated annual Top-Rated by Kids Toy List today. The list features the 36 hottest toys for the 2020 holiday season, tested and selected by the real experts, kids.

“This year’s Top-Rated by Kids Toy List reflects the shift we’ve seen in toy trends and behaviors this year,” Steve Ronchetto, vice president of Toys at Walmart, said. “Toys play a critical role in families’ lives as they spend more time at home and parents seek ways to keep kids engaged with learning-based play. More than any year before, we’re seeing strong interest across toys that stem from digital platforms, like kid influencer-created toys, interactive and educational toys, screen-free indoor entertainment and toys for active outdoor play.”

After much expert kid testing and playing, here are the toys that made it to the top for the 2020 List:

From the TV to the Toy Room

Kids are spending more time than ever streaming their favorite shows, and these toys bring popular characters to life.

• Frozen 2 - Magic in Motion Elsa Doll ($59.00)
• Blue's Clues & You Peek-A-Boo ($24.84)
• Paw Patrol Dino Patroller ($59.00)
• The Child Bop It ($14.88) - Walmart Exclusive
• LEGO Death Star Final Duel ($89.00) - Walmart Exclusive
• Star Wars Dark Saber ($29.84)

High-Tech Gadgets

These toys – both digital and role play – encourage creativity and content creation for young minds.

• Sensory FX ASMR Mega Bar ($19.88) - Walmart Exclusive
• VTech KidiZoom Creator Cam ($59.00)
• Instax Mini 7S Seafoam Green ($59.00) - Walmart Exclusive
• onn. 8” Tablet Pro ($99.00) - Walmart Exclusive

Interactive Play

More time at home means more time with interactive toys that inspire imagination for hours of fun, learning-based play.

• Disney Princess Vanity ($49.88)
• Gotta Go Flamingo ($28.82)
• FurReal Mama Josie Kangaroo Pet ($67.00)
• Squeakee ($58.00)
• My Life As Hello Kitty Dolls ($35.00) - Walmart Exclusive
• Barbie Farm Barn Playset ($74.00) - Walmart Exclusive
• L.O.L. Surprise OMG REMIX Dolls ($34.88, available mid-September)

Surprise Toys

An element of surprise in each of these toys bring kids excitement from the moment they unbox.

• The Animal ($34.88, available October 1)
• Treasure X - Sharks Treasure ($19.87)
• Hatchimals Crystal Flyers ($29.77)
• Na! Na! Na! Ultimate Surprise ($69.00)
• L.O.L. Surprise Clubhouse Playset ($49.88)
• Ryan’s World Vending Machine ($39.82) - Walmart Exclusive

Energy-Burning Outdoor Toys

These days, getting outside and being active is important, and these highly engaging toys provide limitless outdoor play.

• Jetson Mars Light Up Kick Scooter ($34.94) - Walmart Exclusive
• Semi-Truck and Trailer Ride On ($249.00) - Walmart Exclusive
• Jetson Plasma Light Up Hoverboard ($148.00) - Walmart Exclusive
• Razor Black Label E100 Electric Scooter ($128.00) - Walmart Exclusive
• Nerf Fortnite DG ($29.97) - Walmart Exclusive

Screen-Free Indoor Entertainment

Keep kids busy and engaged for hours without a screen with these interactive toys.

• Tic Tac Tony ($9.97) - Walmart Exclusive
• Kinetic Sand Sandwhirlz ($19.82)
• Spark Puppy Piano ($19.82) - Walmart Exclusive
• Little People Launch & Loop Raceway ($49.44)
• VTech Helping Heroes Fire Station ($39.82)
• Hot Wheels Sky Crash Tower ($44.68)
• Beyblade Burst Rise Hypersphere Set ($49.67)
• Megalodon Storm RC ($43.88)