Life

5 Quick and Easy Back-to-School Crafts and Snacks

It’s hard to believe that it’s time to start talking about Back to School already. I mean, it feels like summer just started! But a quick glance at the calendar tells me that the big day is practically here.

I won’t lie – there’s a small part of me that will be doing a little happy dance that first day when the bus pulls away. There’s been a lot of bickering and arguing among my five kids as of late…

But I’ll also miss the one-on-one time that summers afford me, as well as being able to schedule spontaneous family outings any day of the week. So we’ll be making the most of our time before school starts by cooking and crafting and creating fun memories.

I’m still planning exactly what projects we’re going to tackle, but in the meantime, I thought I’d share a few of my favorites that we’ve done as a family in the past.

Washi Tape Personalized School Supplies

School supplies just don’t get any cuter than these basics that have been doctored up with Washi tape! Young children will need some help using the X-acto knife for trimming the tape (or scissors will work as well), but they’ll have a blast choosing colors and patterns and wrapping the Washi tape to personalize all of their school supplies.


Create A Homework Box

This is a little project that we complete every year as we’re shopping for school supplies. We pick up an extra or two of all of the items on our list that we may need to use for homework assignments, and pick up a plastic storage box that will house them all. It makes homework time so much simpler because the supplies are specifically designated for homework only, meaning those house-wide hunts for a glue stick or scissors are a thing of the past!


DIY Friendship Pins Kit

Do you remember friendship pins? I put this adorable kit together for my girls when my youngest was starting first grade. She was a little nervous about being in school all day for the first time, and showing her how to make friendship pins was a great way to get her excited about going to school. She couldn’t wait to pass out her creations to her classmates – the pins were the perfect way to help her connect with old and new friends!


DIY No-Crust Frozen Peanut Butter & Jelly Sandwiches

Prep for school lunches by making a huge batch of these homemade No-Crust PB & J sandwiches. Dare I say my kids might prefer their custom creations to the store-bought variety? Making a huge batch in the days before school starts will make packing those lunches a snap!


No Bake Peanut Butter Bars for Back To School

I’d recommend waiting to whip up a batch of the no bake PB bars until the night before school starts; any sooner and they just won’t last! Three main ingredients, plus your choice of mix-ins, means that this recipe can be made to please. They double as an on-the-go breakfast and a delicious after school snack!


My favorite aspect of all of these projects is that they take very little time and effort, leaving plenty of time for laughing and chatting about the upcoming school year. We all start to go a little stir crazy when the hottest days of summer are upon us, but activities like these always bring us together and end up being tons of fun.

Tara Kuczykowski is the mom behind the blog Unsophisticook.com and is a member of the Walmart Moms Program

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Business

Best Flatbread 4Evr: Meet the Crotilla, Your Bakery BFF

Crotilla. Crow-TEE-ah.

“Crow” like the bird. “Tea” like the hot beverage. “Uh” like when your kids ask you what’s for dinner and you have no idea.

Crotilla. What on earth is a Crotilla? I’m about to tell you.

The Crotilla is a hybrid bakery item exclusive to Walmart. A combination of a croissant and tortilla, this flatbread can be used for everything from breakfast sandwiches to Indian food. I wanted to know what goes into arranging a food marriage, so I talked to Bradlee Underwood, senior buyer for Walmart Bakery, to get the back story.

Elizabeth: So, let’s talk about the birth of a Crotilla. How did you come up with this new bakery item?

Bradlee: We wanted to invent something innovative and exclusive to Walmart. We worked with our supplier, Aryzta, to create a mash-up of two products the customer already understands, the croissant and the tortilla, similar to the Cronut sensation a few years back. Also, we know customers, especially millennial customers, are hungry for new food trends and cool ways to experience food, and we want to be a destination for that.

E: Because the item was exclusive to Walmart, and brand-new, was there extra pressure to get it right?

B: Because it would be our customers’ first encounter with the Crotilla, we wanted all aspects of the product to be perfect. That meant everything from making the shape correct – the perfect size to fit in a toaster – to ensuring the Crotilla had enough layers. One thing we are especially proud of is the Crotilla’s high quality: It’s made with all butter, and baked fresh in our bakery every day.

E: What about the Crotilla is going to pique the curiosity of, say, a young professional?

B: We’ve been talking a lot about how to help busy customers save not only money but also time. Our millennial customers will appreciate the convenience factor – Crotillas are portable and perfect for a meal or a snack on the go.

E: I know as a mom shopping for my family, I have certain “go-to” foods I buy every week that I am confident my kids will like. What is going to make customers switch up their mealtime routines with a Crotilla?

B: In the same way Walmart is looking to surprise and delight customers, I think parents want to surprise and delight their families. The versatility of the product is really going to impress our customers. You can add Nutella and bananas for breakfast, or dress up a burger for lunch, or even make mini pizzas in the toaster oven for a fun dinner one night. And since Crotillas are easy and not messy, kids can pitch in help make dinner, too.

So, what goes into a Crotilla? Anything you want!

The Crotilla is available in 832 Walmart stores nationwide. Look for it in the fresh bakery department.

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Life

Iconic Brawny Man Steps Aside for Women’s History Month

What does it mean to be strong? To be resilient? As the makers of Brawny paper towels, it’s our job to make sure the iconic Brawny Man – and the product he represents – embodies these traits.

And that’s why, in honor of Women’s History Month, The Brawny Man is temporarily stepping aside this March to showcase strong women and their impact on history (yesterday and today).

This might not seem like a big deal, but it’s a real change for a brand whose toughness has been represented by a plaid-clad guy for more than 40 years. So we are excited to bring this limited edition packaging design to Walmart customers. Who says a woman can’t take the place of the Brawny Man? Not us.

While simple, the idea that being strong isn’t limited to men was a new way for us to think about Brawny. And in that thinking, we found a connection with consumers that goes way beyond paper towels. As a result, the #StrengthHasNoGender initiative was born last year as an extension of the “Stay Giant” campaign for our paper towels.

This year, we found more inspirational stories to share. From the first African-American female combat pilot to a college student who developed an app that detects breast cancer, strong women are making a difference and breaking barriers in so many different fields. You can view these films on our website, and I encourage you to do so. These achievements inspire us all to reach higher and push further – no matter what barriers we may face. They’re truly inspiring stories, and they get to the core of what our brand is about.

But why these stories? Because we know that women are currently underrepresented in the fields of science, technology, engineering and math (STEM). Empowering women and girls in STEM seemed like a great way to inspire young women with our campaign. That’s why we partnered with Girls Inc., to encourage girls to participate in hands-on activities, explore, ask questions and solve problems. And because someday we want these same girls to consider a STEM job with a manufacturing company like ours, making Brawny stronger.

#StrengthHasNoGender is part of the evolution in the way we talk about our brand: that strength goes way beyond paper towels. Overall, we hope the campaign and packaging change promotes a conversation about what it means to be strong and resilient. We hope women and girls everywhere are inspired to pursue their dreams no matter what obstacles they face. And finally, we hope that one day, the notion that Strength Has No Gender will be universal – understood and accepted by everyone.

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Business

Read Walmart CEO Doug McMillon’s 2017 Letter to Shareholders

The following letter from Walmart CEO Doug McMillon was taken from our 2017 Annual Report, which was released today. Read the report.

Dear shareholders, associates and customers:

As I sit down to write this year’s letter, I’m feeling proud of the progress we’re making at Walmart and, most specifically, the passion and hard work exhibited by our associates. I’m encouraged by the way we’re moving with greater speed to better serve customers.

Our business is getting stronger. In the U.S., we’ve delivered positive comp store sales for ten consecutive quarters and we’re hearing from our customers that their experience continues to improve. Sam’s Club comp sales improved throughout the year and members are increasingly using our digital tools like Scan & Go and Club Pickup. Outside the U.S., 10 of our 11 markets posted positive comp sales this past year. Across our business segments, e-commerce growth is accelerating. Our strategy to serve customers through e-commerce and our stores in a seamless way is gaining traction. The momentum we’re seeing is real and I’m excited about what the future holds.

We’re clearly living in a time of transformative change. The world is moving faster and the magnitude of the changes, and their influence on business, seem larger than I can remember. In retail, the things made possible by technology are fundamentally transforming this industry. These changes are creating compelling ways for customers to save time and gain easy access to products and services they didn’t have before. At Walmart, we’re harnessing the power of technology and the investments in our associates to create new ways of serving customers and provide associates with more opportunities to grow their careers.

We’ve been preparing ourselves to take advantage of the opportunities presented and we have four objectives that we’re focused on this year. First, we want to make every day easier for busy families. Customers are time-crunched, so we want their shopping experience with us to be fast and easy — truly seamless — in all the ways they want to shop: in stores, on their mobile device, or through pickup and delivery. I’m excited by many of our recent initiatives — like the free 2-day shipping offer with a $35 minimum order from Walmart.com, the expansion of online grocery around the world, and Sam’s Club’s launch of Scan & Go across the U.S. — because of the convenience these initiatives provide. The strategic acquisitions of Jet, ShoeBuy, Moosejaw and ModCloth, as well as the alliance with JD.com in China, provide customers with a broader assortment as well as more ways to save time and money. It’s truly been a significant year of progress on this front.

Our second key objective is to change the way we work. We’re focused on becoming more of a digital enterprise. We’re working to increase productivity with more efficient internal processes and creating more real-time information at our fingertips, supported by more advanced analytics. We’re providing in-store associates with the tools they need, like apps and tablets, to make it easier to gain insight into our performance. Our goal is to increase our speed, effectiveness for customers and productivity throughout the business. We’re also working to strengthen the performance mindset of our culture and fight bureaucracy that can plague large companies. A strong and effective culture is foundational to success and we’re shaping ours to drive performance and create even more opportunity for our diverse group of associates in an inclusive work environment.

Third, we will deliver results and operate with discipline. We were founded on an everyday low-cost mentality but we think we have opportunities to work in new ways and find a path to a lower cost base. This is vital for our future. We’ll be smart with how we allocate capital to drive long-term value for our shareholders. We’re after efficient growth. We will focus on growing more through e-commerce and comp sales in our current store fleet and rely less on new store growth in the U.S. We’ll also continually look at our portfolio to make sure we’re positioned to win. We’ll invest in our core business with store remodels, technology and customer initiatives like online grocery and pickup, while at the same time being open to divest non-core assets if it’s in our best interest.

The fourth objective is to be the most trusted retailer. During this time of change, customers are watching the companies they spend their time and money with more closely than ever. The way we earn their trust is through our associates doing the right thing every day — being creative, curious, ethical, service oriented and embodying our purpose of making lives better for others. If everyone could see inside the company I’ve come to love, they would feel even better about the company.

We’re doing things people would expect from Walmart: focusing on lowering prices — not by cutting corners, but by being better at delivering great items more efficiently than our competitors; and constantly innovating to save customers time as well as money. We’re also doing things that might surprise some people. We’ve made significant investments in our associates, providing the career opportunities they deserve and skills necessary to be successful at Walmart or wherever their career takes them. Over the last decade, we’ve become one of the most environmentally sustainable retailers (and companies) in the world and we’re raising the bar even higher. We’re investing in making our supply chain safer and more transparent so customers can be confident that the products they purchase are sourced the right way. And, we have embraced the journey towards the concept of “shared value” as espoused by Dr. Michael Porter of Harvard Business School, which challenges us to create a business model that is not just good for shareholders but better for everyone: customers, associates, suppliers, communities and society in general.

We’ve worked hard over the years to earn the trust of those we serve and do business with around the world. By no means am I saying Walmart is perfect. We’ll make honest mistakes along the way, but we won’t let up until we get it right. Our purpose is simple: we save people money so they can live better. We take both aspects of our purpose seriously.

We want to thank you for believing in us…for investing in our future. We are a company of the future. As I stated earlier, we’re operating from a strong foundation built by those before us and taking action aimed at strengthening our business this year and beyond. We’ll continue to strengthen our stores around the world, we’ll continue to build our e-commerce and digital capabilities, and we’ll put them together in a way that saves customers time and money. And as they choose to shop with us, we’ll be doing things behind the scenes to create shared value for all so they are confident that their trust in us is well-placed.

Honored to serve,


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Sustainability

Kyle Explains Why the GRR is News Worth Knowing

Every single week, Walmart helps millions of people get everything from bananas to books and baby gear.

But did you know that at the same time we’re getting that stuff to you, we’re also working behind the scenes to support our associates and serve our communities?

Each year, Walmart releases a Global Responsibility Report (GRR) that details all of those efforts. From investing in opportunity for our associates, to purchasing more products that support American jobs, we’re committed to making a difference.

The full report is available here, but if you’ve only got a few minutes, Walmart associate Kyle Jones breaks it down in this video – all in the time it takes for him to get to his desk in the morning.

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